Archive for August, 2007

How Much Can Be Said In 5 Seconds

Tuesday, August 7th, 2007

Most commercials nowadays quite effectively manage to bombard us with with influential messages in just 20 seconds. But for creative people even 5 seconds are enough to make their point clear and get an immediate reaction from the target audience. Sometimes you don’t have to say anything but Thank You, like in the following 5 […]

8 Bits Of Evolution In Perception, Promotion And Values

Saturday, August 4th, 2007

I was working on my upcoming post How To Come Up With Eye-Catching Titles, browsing some popular magazine covers to see how do they come up with sensational headlines. I stumbled upon an article on Cosmopolitan magazine on Wikipedia. My eyes were immediately drawn to the cover of the 1936 June issue that looked like […]