When last December I’ve finally decided that I’m ready to jump into the blogging ocean and see for myself whether or not I can swim with the sharks for an extended period of time without being eaten by them for the dessert right after my leap, I was faced with a very challenging dilemma: What domain name should I choose for my blog, and how do I actually call it?
It took me three days and three nights (yes, I was even going through some potential name ideas in my dreams) to finally decide on the name that was still available for the domain registration. I’ve even got my husband involved in thinking with me and helping out with the names. Here’s what I was going through:
1. Decide on the blog’s theme and main purpose
Fortunately I had my husband quizzing me what do I want to blog about? So I had to give it a really good thought and decide for myself what my blog would be all about. But all I could think of were the hundreds of ideas like little birds flying in my head: sharing tips and tricks of trade, talking about the design, my numerous interests in art, science, photogrpahy, books. I had to summarize it all. A place to come for an inspiration, get the creative juices flowing, learn and share the knowledge, how does this sound?
2. Identify your desired audience.
My summary was approved. Now, who is my target audience? Well, that’s easy – people like me, with an inquisitive mind, yearning for knowledge, craving inspiration, passionate about all things new. They may be web designers, artists or programmers, but that’s not necessary – anyone could be interested in the same things I am.
3. Brainstorm possible key phrases, words
From the very beginning I had two major keywords in mind: creative and inspiration. So I was writing down all the possible keyword combinations: CreativeDesign, CreativeThoughts, CreativeSource, BeCreative; InspirationalDesign, InspirationSource, BeInspired.
4. Check the availability of the coveted domains
Now let’s hope nobody else came up with the same names. The next step was to either type out these names in the URLs or check their availability with the domain registrars. What a disappointment – all, absolutely all of those domain names were already registered.
5. Don’t despair, more brainstorming
Now my husband started throwing at me his ideas: CreativeLounge, InspirationLounge, CreativePad – they’re all taken. I tried some more: CreativeBits, CreativeBit. Already registered. My husband offered another one – InspirationPad. Hurrah, it is available, but hmmm… I wanted to try some other ideas.
6. What is your site’s motto?
I knew my blog would have a fair amount of technical information, so I had to make sure that the name reflects the digital nature of the site. I thought about getting inspired to learn, and very quickly this phrase stood up in my mind:
Knowledge comes from Inspiration - one bit at a time. Eureka! What better describes the digital world than its smallest measure – BIT. The blog was born – Inspiration Bit. I quickly checked the availability and was thrilled to find out that this time nobody had outsmarted me.
7. There’s no way out
I realized that I should be very happy with the name, because once I start my blog and call it InspirationBit, I can’t go back and rename it later. Once I decide on the theme, I should stick to it, nurture it and be in control. My husband liked the chosen name and the slogan as well.
8. The Monumental Decision
After analyzing the name for another couple of hours, I’ve finally registered my domain and proceeded to my blogging venture. Now, if I could only find a perfect theme for my blog, a temporary one, and later on I’ll design my own interface from scratch. It took me another few days to find this theme and set up the blog.
Now, I’m working on a new design for this blog, but that’s another story.
How did you chose the name for your blog & domain? Did you go through several options, did you get frustrated that your desired domain name is already taken? Or are you the lucky one who knew what you wanted and got it right away?